Torchlight Inc. Recognized as Instagram Partner Program Member
Today Torchlight Inc. announced that it was recognized as one of the initial members of the Instagram Partner Program, a new program that distinguishes companies and their capabilities to run effective advertising campaigns, manage communities, source and deliver content on Instagram.
Companies in the Instagram Partner Program have expertise in at least one of three specialties — ad tech, community management and content marketing — to help marketers meet their objectives. Torchlight has been badged in Ad Tech, recognized for its history of success and technological advancements.
Torchlight Inc., a Facebook Marketing Partner, was one of the initial companies to integrate the Instagram Ads API through its proprietary technology Sherpa. Sherpa is an advertising platform with focus on brand oriented and direct response ads that has helped more than 800 Japanese and global brands to reach their marketing goals on Facebook and Twitter, and with already expanding record on Instagram.
Takeshi Yabuki, Torchlight Inc. CEO:
“We’re excited Instagram has recognized us as part of the initial members of the Instagram Partner Program. We truly believe in the potential of Instagram within the Japanese market and we will continue to innovate and find new ways to add value for our customers.”
With a community of 400 million, Instagram is the place on mobile where marketers go to tell creative, visual stories to drive business results. This Instagram Partner Program will spur innovation to meet the diverse needs of marketers across the globe.